INNKEEPING AS A CAREER

Inn Newsletters to Love – 4 Bed and Breakfast Innkeepers Show What Works

Newsletters give your Bed and Breakfast guests an active part in keeping your traffic up. That’s because when someone clicks on a link to your newsletter because you’ve made it oh so enticing – that actually builds your traffic and makes your website more relevant to your area. 1.  Create a 3-Day Itinerary With Photos […]

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Learn From These 4 Innkeepers’ Websites

Learn From These 4 Innkeeper’s Websites 1. My Tree House Lodge One of the most interesting things about this site is the home page call to action. (The call to action is the booking button.) The lodge’s “rates & booking” button is the first or second thing you see – the focal point. It has […]

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Fix Your Website (Even if It’s New) – 10 Most Commonly Needed Fixes

Did you know even new inn websites usually need to be fixed? We recently reviewed 12 new, beautiful inn websites.  Most had problems such as slow loading times, mobile that didn’t work well, and worst of all, poor title tags and meta tags and missing elements that hurt the inns’ search positions, even lowering them.   […]

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9 Stargazing Guestrooms, “Bleisure” Travel, Easy Guest Experiences You Haven’t Thought Of

Create Your Own Stargazing Guest Room – 9 Examples Be inspired to create your own stargazing chamber with these 9 amazing guest rooms.  Light polution is everywhere these days and many are looking to see the night skys they grew up with. What better way to stargaze than from a cozy comfy bed whether it’s […]

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One-Page Websites You’ll Love

Get a New One-Page Website and Clean Up 4 BIG Mistakes   For inns with 1-4 rooms, you can solve a lot of problems by getting an incredibly affordable website that has everything you need yet is only one page. The long scrolling page also functions well on smart phones because of its scroll. We’ve […]

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Bed & Breakfast Reviews, Grab and Go Egg Cups

6 Tips on Getting Guests By Using Pay Per Click Inns have high ticket items (rooms) that merit spending on pay per click ads because the return can be high. – tips to get started Start with a small campaign Focus on the audience that you know Keep the budget low to begin with A/B […]

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3 Tips to Vastly Improve Your Bed & Breakfast Website and 1 Big New Reason Why

Lookout Point Lakeside Inn, Hotsprings, AR Your Bed & Breakfast Inn Website is the Number 1 Influencer for Travel Decisions Hotel Marketing last week reported new findings from a Travel Website Behavior Study that may change the way you think about your website. Your website is THE MOST important item of influence for travelers deciding […]

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How Professional Bed & Breakfast Inns Can Attract More Business Guests

Get More Business Guests With These 3 Tips 1. Build a Separate Page on Your Website  I chose because they also made it show up under the natural search for Cape May Business Meetings – http://www.southernmansion.com/cape-may-events/corporate-retreats although this one is specific to corporate retreats – that means more than one room will be needed for […]

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Your Reviews Are Besting Chains, 3 Ways to More Direct Bookings

Inn Reviews are “Stealing Business From Chain Hotels” Giant Changes Because of Reviews “In the hotel business, brand names mean a lot less than they used to.” That is the conclusion of a recent study at UCLA Anderson School of Management. By looking at hotel revenue and reviews, the study found that while chain hotels […]

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Vermont Innkeepers Question Proposed Surcharges, Should Your Inn Become a Museum?, Oatmeal Bake

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3 Innkeepers Wonder – Why Is Vermont Adding Tax to Lodging Instead of Other Industries    Stowe innkeepers wonder, why the proposed increase in bed tax? Why the additional proposed $5 per room surcharge? Why is lodging being targeted is the question. Business owners are not happy about it. Quoting from Stowe Today, “It’s the […]

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